1. ADVERTISING MEDIA PLANNING

    ADVERTISING MEDIA PLANNING

    4,905

    博客來

  2. NEW MEDIA IN ADVERTISING

    NEW MEDIA IN ADVERTISING

    2,726

    博客來

  3. ADVERTISING AND NEW MEDIA

    ADVERTISING AND NEW MEDIA

    2,034

    博客來

  4. ADVERTISING AND NEW MEDIA

    ADVERTISING AND NEW MEDIA

    6,500

    博客來

  5. ADVERTISING MEDIA WORKBOOK AND SOURCEBOOK

    ADVERTISING MEDIA WORKBOOK AND SOURCEBOOK

    1,974

    博客來

  6. ADVERTISING MEDIA WORKBOOK AND SOURCEBOOK

    ADVERTISING MEDIA WORKBOOK AND SOURCEBOOK

    7,425

    博客來

  7. ADVERTISING MEDIA WORKBOOK AND SOURCEBOOK

    ADVERTISING MEDIA WORKBOOK AND SOURCEBOOK

    3,409

    博客來

  8. SOCIAL MEDIA ADVERTISING AND PURCHASE INTENTIONS

    SOCIAL MEDIA ADVERTISING AND PURCHASE INTENTIONS

    1,215

    博客來

  9. CONTENT AND MEDIA FACTORS IN ADVERTISING

    CONTENT AND MEDIA FACTORS IN ADVERTISING

    2,648

    博客來

  10. SOCIAL MEDIA ADVERTISING AND BAYING BEHAVIOR

    SOCIAL MEDIA ADVERTISING AND BAYING BEHAVIOR

    5,875

    博客來

  11. POWER OF SOCIAL MEDIA IN ADVERTISING

    POWER OF SOCIAL MEDIA IN ADVERTISING

    1,216

    博客來

  12. NONTRADITIONAL MEDIA IN MARKETING AND ADVERTISING

    NONTRADITIONAL MEDIA IN MARKETING AND ADVERTISING

    4,080

    博客來

  13. POWER AND PERSUASION IN MEDIA AND ADVERTISING

    POWER AND PERSUASION IN MEDIA AND ADVERTISING

    1,264

    博客來

  14. ADVERTISING, PROMOTION, AND NEW MEDIA

    ADVERTISING, PROMOTION, AND NEW MEDIA

    15,600

    博客來

  15. ADVERTISING IN THE BROADCAST AND CABLE MEDIA

    ADVERTISING IN THE BROADCAST AND CABLE MEDIA

    1,442

    博客來

  16. MEDIA LITERACY: THINKING CRITICALLY ABOUT ADVERTISING

    MEDIA LITERACY: THINKING CRITICALLY ABOUT ADVERTISING

    950

    博客來

  17. POWER AND PERSUASION IN MEDIA AND ADVERTISING

    POWER AND PERSUASION IN MEDIA AND ADVERTISING

    454

    博客來

  18. ADVERTISING: STRATEGY, CREATIVITY AND MEDIA

    ADVERTISING: STRATEGY, CREATIVITY AND MEDIA

    3,990

    博客來

  19. MEDIA LITERACY: THINKING CRITICALLY ABOUT ADVERTISING

    MEDIA LITERACY: THINKING CRITICALLY ABOUT ADVERTISING

    988

    博客來

  20. ADVERTISING MEDIA PLANNING: A BRAND MANAGEMENT APPROACH

    ADVERTISING MEDIA PLANNING: A BRAND MANAGEMENT APPROACH

    4,137

    博客來